Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Mileage Tracker by Everlance
Mileage Tracker App by TripLogMileage Tracker by Everlance
Mile, Expense & Tax Deductions
28/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
Contains filler: “app”.
“Mile, Expense & Tax Deductions”
Has a subtitle
“Mileage & expense tracking”
30/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “mileage”.
First paragraph is 181 characters.
Opens with a tight hook
First paragraph is 267 characters.
3,236 characters.
Enough substance
2,684 characters.
19 bullet lines, 17 paragraph breaks.
Easy to scan
21 bullet lines, 10 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.83 average.
Rating of 4.5 or higher
4.53 average.
52,525 ratings.
Enough ratings to be trusted
4,725 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 16 days ago.
401 characters of release notes.
Release notes say something
Generic notes: “Bug fixes”
3 languages.
Localised listing
3 languages.
186 MB.
Reasonable download size
140 MB.