Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Kiwix
US Army Survival Manual5/30 characters used.
Uses the 30 characters
23/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Your offline knowledge gateway”
Has a subtitle
“FM 3-05.70 field guide”
30/30 characters used.
Uses the 30 characters
22/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 152 characters.
Opens with a tight hook
First paragraph is 135 characters.
690 characters.
Enough substance
3,350 characters.
0 bullet lines, 2 paragraph breaks.
Easy to scan
32 bullet lines, 12 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.21 average.
Rating of 4.5 or higher
4.42 average.
428 ratings.
Enough ratings to be trusted
12 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 10 days ago.
Updated recently
Last update 1 days ago.
Generic notes: “Fixed: ZIM maps data loading”
Release notes say something
153 characters of release notes.
35 languages.
Localised listing
9 languages.
18 MB.
Reasonable download size
262 MB.