Keyword Scout
Is this keyword worth the climb?
Demand
Not in App Store autocomplete, which usually means little search traffic.
Difficulty
Top 10 median: 8.4M ratings
Opportunity
Demand weighed against difficulty
Verdict for “pinterest”
Skip it
Hard to rank for and little evidence of demand. Spend the characters elsewhere.
Keyword in title
1/10
of the top results target it directly
Soft targets
0
apps in the top 10 with a weak spot
Avg. rating
4.70
across the top results
Who holds the top 10
1
3
4
5
6
7
8
9
10
Pinterest
★★★★★★★★★★ 5.8M · updated yesterday
in title
2Instagram
★★★★★★★★★★ 30M · updated 11 days ago
Picsart AI Photo Editor, Video
★★★★★★★★★★ 1.2M · updated 2 days ago
YouTube
★★★★★★★★★★ 49M · updated 4 days ago
TikTok - Videos, Shop & LIVE
★★★★★★★★★★ 18M · updated 10 days ago
Snapchat
★★★★★★★★★★ 6M · updated 2 days ago
ChatGPT
★★★★★★★★★★ 11M · updated 2 days ago
Google
★★★★★★★★★★ 5.2M · updated 4 days ago
Spotify: Music and Podcasts
★★★★★★★★★★ 42M · updated yesterday
Gmail - Email by Google
★★★★★★★★★★ 2.4M · updated 4 days ago
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.