Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Toll Calculator GPS Navigation
PrePassToll Calculator GPS Navigation
Truck Semi RV IFTA HOS Invoice
Only Toll Calculator GP
Both fight for
No overlap. These two are not chasing the same searches.
Only PrePass
30/30 characters used.
Uses the 30 characters
7/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Truck Semi RV IFTA HOS Invoice”
Has a subtitle
Could not read the store page.
30/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 52 characters.
Opens with a tight hook
First paragraph is 429 characters.
3,463 characters.
Enough substance
1,765 characters.
27 bullet lines, 21 paragraph breaks.
Easy to scan
7 bullet lines, 6 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.69 average.
Rating of 4.5 or higher
3.25 average.
21,205 ratings.
Enough ratings to be trusted
12 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 4 days ago.
Generic notes: “Support iOS 27”
Release notes say something
Generic notes: “Bug Fixes and Stability Improvements”
1 language.
Localised listing
1 language.
39 MB.
Reasonable download size
30 MB.