Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Loan calculator: Installment
Amortization and interest rate
Only Loan calculator
Both fight for
Only Loan Calculator (I
28/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Installment”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Amortization and interest rate”
Has a subtitle
“Finance”
30/30 characters used.
Uses the 30 characters
7/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 156 characters.
Opens with a tight hook
First paragraph is 29 characters.
1,366 characters.
Enough substance
415 characters.
1 bullet lines, 8 paragraph breaks.
Easy to scan
0 bullet lines, 3 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.51 average.
Rating of 4.5 or higher
4.82 average.
827 ratings.
Enough ratings to be trusted
636 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 19 days ago.
Updated recently
Last update 4 days ago.
354 characters of release notes.
Release notes say something
Generic notes: “Fixed bugs and improved stability.”
61 languages.
Localised listing
101 languages.
74 MB.
Reasonable download size
7 MB.