Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Plann: Preview for Instagram
Post Scheduler & Analytics
28/30 characters used.
Uses the 30 characters
28/30 characters used.
Keyword part: “Preview for Instagram”.
Carries a keyword, not only a brand
Keyword part: “Video Templates Maker”.
No filler words.
No wasted words
No filler words.
“Post Scheduler & Analytics”
Has a subtitle
Could not read the store page.
26/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 126 characters.
Opens with a tight hook
First paragraph is 157 characters.
3,711 characters.
Enough substance
1,479 characters.
26 bullet lines, 21 paragraph breaks.
Easy to scan
5 bullet lines, 9 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.66 average.
Rating of 4.5 or higher
4.64 average.
15,811 ratings.
Enough ratings to be trusted
1,627 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 157 days ago.
Updated recently
Last update 43 days ago.
849 characters of release notes.
Release notes say something
Generic notes: “Thank you for using Reels! In this version, we've fixed a few bugs and…”
2 languages.
Localised listing
1 language.
256 MB.
Reasonable download size
153 MB.