Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Screen Ruler: Measure Length
Ruler, Measuring Tape - AR AppRuler, Measuring Tape - AR App
Length Measure Calculator Tool
28/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Measure Length”.
Carries a keyword, not only a brand
Keyword part: “AR App”.
No filler words.
No wasted words
Contains filler: “app”.
“CM, MM & Inch Measuring Tool”
Has a subtitle
“Length Measure Calculator Tool”
28/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 207 characters.
Opens with a tight hook
First paragraph is 163 characters.
1,309 characters.
Enough substance
2,749 characters.
4 bullet lines, 9 paragraph breaks.
Easy to scan
22 bullet lines, 13 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
1/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
1 iPad screenshots.
iPad screenshots
2 iPad screenshots.
3.67 average.
Rating of 4.5 or higher
4.27 average.
24 ratings.
Enough ratings to be trusted
1,030 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 45 days ago.
Updated recently
Last update 136 days ago.
318 characters of release notes.
Release notes say something
Generic notes: “Bug fixing, new home UI and UI improvement”
10 languages.
Localised listing
11 languages.
19 MB.
Reasonable download size
52 MB.