Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Railcard
TfL Go: Plan, Pay, Travel8/30 characters used.
Uses the 30 characters
25/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Plan, Pay, Travel”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 68 characters.
Opens with a tight hook
First paragraph is 84 characters.
694 characters.
Enough substance
1,958 characters.
1 bullet lines, 5 paragraph breaks.
Easy to scan
0 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.77 average.
Rating of 4.5 or higher
4.80 average.
7,176 ratings.
Enough ratings to be trusted
12,121 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 18 days ago.
Updated recently
Last update 8 days ago.
73 characters of release notes.
Release notes say something
320 characters of release notes.
1 language.
Localised listing
1 language.
43 MB.
Reasonable download size
135 MB.