Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
The General Insurance App
Clearcover Car InsuranceThe General Insurance App
See how much you can save!
25/30 characters used.
Uses the 30 characters
24/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
Contains filler: “app”.
No wasted words
No filler words.
“See how much you can save!”
Has a subtitle
“Smarter Car Insurance”
26/30 characters used.
Uses the 30 characters
21/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “car”, “insurance”.
First paragraph is 252 characters.
Opens with a tight hook
First paragraph is 311 characters.
1,319 characters.
Enough substance
1,175 characters.
7 bullet lines, 12 paragraph breaks.
Easy to scan
8 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.69 average.
Rating of 4.5 or higher
4.73 average.
227,502 ratings.
Enough ratings to be trusted
17,241 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 42 days ago.
Updated recently
Last update 2 days ago.
150 characters of release notes.
Release notes say something
Generic notes: “Vehicle setup enhancements”
2 languages.
Localised listing
1 language.
58 MB.
Reasonable download size
125 MB.