Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Unseen Online VPN
Hoxx VPN17/30 characters used.
Uses the 30 characters
8/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Fast and Reliable VPN.”
Has a subtitle
“Utilities”
22/30 characters used.
Uses the 30 characters
9/30 characters used.
Repeats title words: “vpn”.
Adds new keywords
No words repeated from the title.
First paragraph is 110 characters.
Opens with a tight hook
First paragraph is 379 characters.
373 characters.
Enough substance
711 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
0 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
2 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.04 average.
Rating of 4.5 or higher
4.21 average.
140 ratings.
Enough ratings to be trusted
414 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 99 days ago.
Updated recently
Last update 11 days ago.
Generic notes: “Fresh Modern Design Improvements More Reliable”
Release notes say something
Generic notes: “- Fix connection issues”
1 language.
Localised listing
1 language.
70 MB.
Reasonable download size
47 MB.