Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
28/30 characters used.
Uses the 30 characters
25/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
Contains filler: “apps”.
Could not read the store page.
Has a subtitle
“Women’s Health Diary”
Could not read the store page.
Uses the 30 characters
20/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 27 characters.
Opens with a tight hook
First paragraph is 54 characters.
3,644 characters.
Enough substance
3,769 characters.
8 bullet lines, 10 paragraph breaks.
Easy to scan
13 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.79 average.
Rating of 4.5 or higher
4.82 average.
19,090 ratings.
Enough ratings to be trusted
77,974 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 188 days ago.
Updated recently
Last update 84 days ago.
Generic notes: “Bug fixes. Stay healthy & happy!”
Release notes say something
Generic notes: “Bug fixes and improvements”
11 languages.
Localised listing
15 languages.
138 MB.
Reasonable download size
64 MB.