Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Sleep Reset: CBT for Insomnia
Insomnia CoachSleep Reset: CBT for Insomnia
CBTI: Better Rest Naturally
29/30 characters used.
Uses the 30 characters
14/30 characters used.
Keyword part: “CBT for Insomnia”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“CBTI: Better Rest Naturally”
Has a subtitle
“Help improve your sleep.”
27/30 characters used.
Uses the 30 characters
24/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 39 characters.
Opens with a tight hook
First paragraph is 193 characters.
2,605 characters.
Enough substance
894 characters.
12 bullet lines, 23 paragraph breaks.
Easy to scan
4 bullet lines, 4 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.78 average.
Rating of 4.5 or higher
3.70 average.
3,455 ratings.
Enough ratings to be trusted
88 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 13 days ago.
Updated recently
Last update 478 days ago.
Generic notes: “Bug fixes and improvments.”
Release notes say something
Generic notes: “bug fixes and performance improvements”
1 language.
Localised listing
1 language.
62 MB.
Reasonable download size
35 MB.