Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
DNSecure
DNS & IP Changer - Secure VPNDNS & IP Changer - Secure VPN
High Speed - VPN & Proxy & DNS
8/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Secure VPN”.
No filler words.
No wasted words
No filler words.
“Utilities”
Has a subtitle
“High Speed - VPN & Proxy & DNS”
9/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “vpn”, “dns”.
First paragraph is 130 characters.
Opens with a tight hook
First paragraph is 107 characters.
408 characters.
Enough substance
3,382 characters.
5 bullet lines, 3 paragraph breaks.
Easy to scan
25 bullet lines, 25 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
1/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
1 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.71 average.
Rating of 4.5 or higher
4.81 average.
112 ratings.
Enough ratings to be trusted
11,650 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 278 days ago.
Updated recently
Last update 113 days ago.
Generic notes: “- Added initial instructions on iPhone too”
Release notes say something
Generic notes: “- Performance improvements”
1 language.
Localised listing
1 language.
6 MB.
Reasonable download size
62 MB.