Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
The Document Converter
Convert to PDF, DOCX, JPG, etc
27/30 characters used.
Uses the 30 characters
22/30 characters used.
Keyword part: “Word to PDF!”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“PDF Tools: PDF Creator & Maker”
Has a subtitle
“Convert to PDF, DOCX, JPG, etc”
30/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “pdf”.
Adds new keywords
No words repeated from the title.
First paragraph is 242 characters.
Opens with a tight hook
First paragraph is 56 characters.
2,300 characters.
Enough substance
2,812 characters.
9 bullet lines, 16 paragraph breaks.
Easy to scan
9 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.41 average.
Rating of 4.5 or higher
4.68 average.
92 ratings.
Enough ratings to be trusted
5,956 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 238 days ago.
Updated recently
Last update 179 days ago.
Generic notes: “- Bug Fixing”
Release notes say something
Generic notes: “Repaired issue caused for some users when re-installing app”
27 languages.
Localised listing
23 languages.
16 MB.
Reasonable download size
44 MB.