Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Runna: Running Plans & Coach
INTVLRunna: Running Plans & Coach
5k to Marathon Training
28/30 characters used.
Uses the 30 characters
5/30 characters used.
Keyword part: “Running Plans & Coach”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“5k to Marathon Training”
Has a subtitle
“The World Is the Game.”
23/30 characters used.
Uses the 30 characters
22/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 209 characters.
Opens with a tight hook
First paragraph is 29 characters.
3,970 characters.
Enough substance
2,013 characters.
16 bullet lines, 22 paragraph breaks.
Easy to scan
7 bullet lines, 16 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.85 average.
Rating of 4.5 or higher
4.73 average.
34,557 ratings.
Enough ratings to be trusted
5,376 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 3 days ago.
Updated recently
Last update 5 days ago.
145 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and improvements”
8 languages.
Localised listing
1 language.
218 MB.
Reasonable download size
182 MB.