Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Units - Pro Unit Converter
Unit Converter - Scientific26/30 characters used.
Uses the 30 characters
27/30 characters used.
Keyword part: “Pro Unit Converter”.
Carries a keyword, not only a brand
Keyword part: “Scientific”.
No filler words.
No wasted words
No filler words.
“Utilities”
Has a subtitle
“No Ads • 1,000+ Units”
9/30 characters used.
Uses the 30 characters
21/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “units”.
First paragraph is 102 characters.
Opens with a tight hook
First paragraph is 192 characters.
737 characters.
Enough substance
1,370 characters.
4 bullet lines, 3 paragraph breaks.
Easy to scan
16 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
2 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.06 average.
Rating of 4.5 or higher
4.89 average.
49 ratings.
Enough ratings to be trusted
18 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 879 days ago.
Updated recently
Last update 80 days ago.
521 characters of release notes.
Release notes say something
426 characters of release notes.
1 language.
Localised listing
6 languages.
2 MB.
Reasonable download size
4 MB.