Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Chess.com - Play and Learn
Online Lessons and Puzzles
26/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Play and Learn”.
Carries a keyword, not only a brand
Keyword part: “Play, Learn, & Connect”.
No filler words.
No wasted words
No filler words.
“Online Lessons and Puzzles”
Has a subtitle
Could not read the store page.
26/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 78 characters.
Opens with a tight hook
First paragraph is 261 characters.
3,076 characters.
Enough substance
2,692 characters.
27 bullet lines, 12 paragraph breaks.
Easy to scan
0 bullet lines, 20 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.81 average.
Rating of 4.5 or higher
4.56 average.
833,261 ratings.
Enough ratings to be trusted
2,192 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1 days ago.
Updated recently
Last update 9 days ago.
150 characters of release notes.
Release notes say something
Generic notes: “Minor Bug fixes and performance improvements.”
52 languages.
Localised listing
1 language.
445 MB.
Reasonable download size
353 MB.