Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Zoosk - Social Dating App
Skout Dating App & Live ChatSkout Dating App & Live Chat
Date Singles, Meet new Friends
25/30 characters used.
Uses the 30 characters
28/30 characters used.
Keyword part: “Social Dating App”.
Carries a keyword, not only a brand
Title is the name alone.
Contains filler: “app”.
No wasted words
Contains filler: “app”.
“Match, Chat & Meet New People”
Has a subtitle
“Date Singles, Meet new Friends”
29/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 17 characters.
Opens with a tight hook
First paragraph is 327 characters.
3,756 characters.
Enough substance
741 characters.
15 bullet lines, 22 paragraph breaks.
Easy to scan
0 bullet lines, 4 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.16 average.
Rating of 4.5 or higher
4.37 average.
105,218 ratings.
Enough ratings to be trusted
188,796 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 43 days ago.
Updated recently
Last update 7 days ago.
Generic notes: “Bug fixes and performance enhancements.”
Release notes say something
121 characters of release notes.
13 languages.
Localised listing
8 languages.
169 MB.
Reasonable download size
324 MB.