Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Google Health (Fitbit)
Nori AI: Personal Health Coach22/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone, which is fine at this brand size.
Carries a keyword, not only a brand
Keyword part: “Personal Health Coach”.
No filler words.
No wasted words
No filler words.
“Your personalized health coach”
Has a subtitle
“Your health/fitness advisor”
30/30 characters used.
Uses the 30 characters
27/30 characters used.
Repeats title words: “health”.
Adds new keywords
Repeats title words: “health”.
First paragraph is 268 characters.
Opens with a tight hook
First paragraph is 220 characters.
3,345 characters.
Enough substance
1,401 characters.
1 bullet lines, 8 paragraph breaks.
Easy to scan
0 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.47 average.
Rating of 4.5 or higher
4.79 average.
702,448 ratings.
Enough ratings to be trusted
450 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 5 days ago.
Generic notes: “General stability improvements and bug fixes.”
Release notes say something
Generic notes: “- big stability fixes for apple health”
32 languages.
Localised listing
1 language.
507 MB.
Reasonable download size
90 MB.