Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Section by section
The numbers
Keywords in title + subtitle
Check by check
12/30 characters used.
Uses the 30 characters
14/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Manage your health insurance”
Has a subtitle
“Burjeel, Medeor, lifecare, LLH”
28/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “health”.
Adds new keywords
Repeats title words: “burjeel”.
First paragraph is 193 characters.
Opens with a tight hook
First paragraph is 14 characters.
1,564 characters.
Enough substance
2,132 characters.
13 bullet lines, 28 paragraph breaks.
Easy to scan
0 bullet lines, 13 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.15 average.
Rating of 4.5 or higher
4.66 average.
448 ratings.
Enough ratings to be trusted
275 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 82 days ago.
Updated recently
Last update 114 days ago.
Generic notes: “Minor Enhancement”
Release notes say something
188 characters of release notes.
1 language.
Localised listing
1 language.
44 MB.
Reasonable download size
106 MB.