Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ESET VPN
Temp Mail - Temporary EmailTemp Mail - Temporary Email
Instant disposable address
8/30 characters used.
Uses the 30 characters
27/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Temporary Email”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Instant disposable address”
Could not read the store page.
Uses the 30 characters
26/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 42 characters.
Opens with a tight hook
First paragraph is 158 characters.
2,250 characters.
Enough substance
3,794 characters.
10 bullet lines, 14 paragraph breaks.
Easy to scan
22 bullet lines, 22 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
9 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.32 average.
Rating of 4.5 or higher
4.67 average.
549 ratings.
Enough ratings to be trusted
20,230 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 113 days ago.
Updated recently
Last update 291 days ago.
Generic notes: “- Fixed: Authentication error after connecting to a server”
Release notes say something
Generic notes: “Bug fixes and improvements for better experience”
38 languages.
Localised listing
29 languages.
55 MB.
Reasonable download size
37 MB.