Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
No Insomnia: CBT & Sleep Coach
Sleep Reset: CBT for InsomniaSleep Reset: CBT for Insomnia
CBTI: Better Rest Naturally
30/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “CBT & Sleep Coach”.
Carries a keyword, not only a brand
Keyword part: “CBT for Insomnia”.
No filler words.
No wasted words
No filler words.
“Sleep Coaching, Tips & CBT-I”
Has a subtitle
“CBTI: Better Rest Naturally”
28/30 characters used.
Uses the 30 characters
27/30 characters used.
Repeats title words: “sleep”, “cbt”.
Adds new keywords
No words repeated from the title.
First paragraph is 251 characters.
Opens with a tight hook
First paragraph is 39 characters.
1,402 characters.
Enough substance
2,605 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
12 bullet lines, 23 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.13 average.
Rating of 4.5 or higher
4.78 average.
126 ratings.
Enough ratings to be trusted
3,455 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 21 days ago.
Updated recently
Last update 13 days ago.
Generic notes: “The app is now available in Japanese, Arabic, and Hebrew.”
Release notes say something
Generic notes: “Bug fixes and improvments.”
33 languages.
Localised listing
1 language.
54 MB.
Reasonable download size
62 MB.