Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
20/30 characters used.
Uses the 30 characters
21/30 characters used.
Keyword part: “Calmy”.
Carries a keyword, not only a brand
Keyword part: “Mental Health AI”.
No filler words.
No wasted words
No filler words.
“Personal Mental Health Coach”
Has a subtitle
Could not read the store page.
28/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 33 characters.
Opens with a tight hook
First paragraph is 64 characters.
1,895 characters.
Enough substance
1,014 characters.
8 bullet lines, 13 paragraph breaks.
Easy to scan
0 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.20 average.
Rating of 4.5 or higher
3.00 average.
10 ratings.
Enough ratings to be trusted
4 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 601 days ago.
Updated recently
Last update 592 days ago.
Generic notes: “Bug fixes.”
Release notes say something
202 characters of release notes.
1 language.
Localised listing
1 language.
42 MB.
Reasonable download size
75 MB.