Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Kesef: Expense Tracker
dupla - Couple's finances22/30 characters used.
Uses the 30 characters
25/30 characters used.
Keyword part: “Expense Tracker”.
Carries a keyword, not only a brand
Keyword part: “Couple's finances”.
No filler words.
No wasted words
No filler words.
“Split bills with your group”
Has a subtitle
“Split expenses, settle up”
27/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 56 characters.
Opens with a tight hook
First paragraph is 203 characters.
3,958 characters.
Enough substance
2,149 characters.
17 bullet lines, 20 paragraph breaks.
Easy to scan
9 bullet lines, 10 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
1 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.86 average.
Rating of 4.5 or higher
No ratings yet.
21 ratings.
Enough ratings to be trusted
0 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 6 days ago.
Generic notes: “Lots of tweaks to improve your Kesef experience!”
Release notes say something
403 characters of release notes.
4 languages.
Localised listing
2 languages.
80 MB.
Reasonable download size
62 MB.