Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Only Loan Calculator Ma
Both fight for
22/30 characters used.
Uses the 30 characters
19/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Loan Payment & Amortization”
Has a subtitle
“Calculate a Loan or Mortgage”
27/30 characters used.
Uses the 30 characters
28/30 characters used.
Repeats title words: “loan”.
Adds new keywords
Repeats title words: “loan”.
First paragraph is 44 characters.
Opens with a tight hook
First paragraph is 274 characters.
1,589 characters.
Enough substance
1,753 characters.
12 bullet lines, 30 paragraph breaks.
Easy to scan
6 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.69 average.
Rating of 4.5 or higher
4.86 average.
13 ratings.
Enough ratings to be trusted
193 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 193 days ago.
Updated recently
Last update 960 days ago.
No release notes.
Release notes say something
128 characters of release notes.
28 languages.
Localised listing
1 language.
30 MB.
Reasonable download size
58 MB.