Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
CheapTickets Hotels & Flights
Orbitz Hotels & FlightsOnly CheapTickets Hotel
29/30 characters used.
Uses the 30 characters
23/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Vacation Deals and Activities”
Has a subtitle
“Travel & Car rental deals”
29/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 62 characters.
Opens with a tight hook
First paragraph is 62 characters.
2,067 characters.
Enough substance
3,029 characters.
12 bullet lines, 6 paragraph breaks.
Easy to scan
18 bullet lines, 12 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
1/10 iPhone screenshots.
Fills the 10 screenshot slots
1/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
1 iPad screenshots.
iPad screenshots
1 iPad screenshots.
4.80 average.
Rating of 4.5 or higher
4.79 average.
110,001 ratings.
Enough ratings to be trusted
464,732 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 7 days ago.
Generic notes: “We're constantly updating our app to make your travel easier. We have …”
Release notes say something
66 characters of release notes.
1 language.
Localised listing
2 languages.
456 MB.
Reasonable download size
450 MB.