Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
TRICARE East
VA: Health and BenefitsVA: Health and Benefits
US Dept. of Veterans Affairs
12/30 characters used.
Uses the 30 characters
23/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Health and Benefits”.
No filler words.
No wasted words
No filler words.
“Medical”
Has a subtitle
“US Dept. of Veterans Affairs”
7/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 501 characters.
Opens with a tight hook
First paragraph is 137 characters.
501 characters.
Enough substance
1,047 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
14 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.30 average.
Rating of 4.5 or higher
4.81 average.
8,453 ratings.
Enough ratings to be trusted
394,506 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 9 days ago.
Updated recently
Last update 18 days ago.
Generic notes: “What's New: • Updated Chat functionality • Crash fixes”
Release notes say something
Generic notes: “We added general improvements and fixed a few bugs.”
0 languages.
Localised listing
1 language.
173 MB.
Reasonable download size
30 MB.