Reading the listing…
Pulling metadata, screenshots and recent reviews from the App Store.
Listing audit · 🇺🇸 United States
Nike Run Club: Running Coach
Workout App & Distance Tracker · Nike, Inc
Current altitude
0m
91/100Summit Ridgesummit 8,849 m
Top-tier listing. Defend it and keep shipping.
Land the top 3 fixes below and this listing reaches 99/100 · 8,761 m (Summit Ridge).
8,053 mRating
4.77
★★★★★★★★★★
Ratings
419K
all time
Last update
1 mo ago
v7.79.3
Category
Health & Fitness
Free · in-app purchases
Your route up
The 4 fixes worth the most altitude
Ordered by how many points each one adds to the score. Start at the top.
- 1+4
Screenshots: ipad screenshots
Fix0 iPad screenshots.
The app runs on iPad but shows few or no iPad screenshots. iPad visitors see a weaker listing.
- 2+2
Description: opens with a tight hook
ImproveFirst paragraph is 377 characters.
Only about three lines show before “more”. Put the single strongest benefit in the first 170 characters.
- 3+2
Description: shows social proof
FixNo user counts, press or awards mentioned.
Add one line of proof near the top: user count, rating, a press quote or an Apple feature.
- 4
Keyword map
What Apple indexes, and what it ignores
On iOS, only the title, subtitle and hidden keyword field count for search. The description does not. Words you only mention there are invisible.
Indexedtitle + subtitle
8 unique words. Apple combines them, so “budget” and “planner” also rank for “budget planner”.
Invisibledescription only
Storefront
10 of 10 screenshot slots used
The first three do most of the selling: they appear directly in search results. Read them as a stranger would, in two seconds.
1 · in search
2 · in search
3 · in search
4Review radar
Not enough written reviews yet
Apple returned fewer than five written reviews for this store. Try another country, or come back when more arrive.
On the same mountain
How the neighbours score
Apps Apple shows next to this one, run through the same audit.
Full checklist
All 20 checks
Title100⌄
- Uses the 30 characters28/30 characters used.Good
- Carries a keyword, not only a brandKeyword part: “Running Coach”.Good
- No wasted wordsNo filler words.Good
Subtitle100⌄
- Has a subtitle“Workout App & Distance Tracker”Good
Ready to rewrite the listing?
Metadata Studio checks character limits, wasted words and keyword coverage as you type.
Audit of the public listing as of today. The hidden 100-character keyword field cannot be read from outside App Store Connect, so it is not scored.
