Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Chess for Kids: Learn to Play
Board and Puzzle Learning Game
29/30 characters used.
Uses the 30 characters
22/30 characters used.
Keyword part: “Learn to Play”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Board and Puzzle Learning Game”
Has a subtitle
“The fun way to learn”
30/30 characters used.
Uses the 30 characters
20/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “learn”.
First paragraph is 97 characters.
Opens with a tight hook
First paragraph is 158 characters.
3,406 characters.
Enough substance
972 characters.
16 bullet lines, 15 paragraph breaks.
Easy to scan
4 bullet lines, 3 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshot is landscape.
6 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.70 average.
Rating of 4.5 or higher
3.60 average.
101,046 ratings.
Enough ratings to be trusted
5 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 3290 days ago.
230 characters of release notes.
Release notes say something
Generic notes: “- Enhanced user experience and performance - Bug fixes”
28 languages.
Localised listing
33 languages.
175 MB.
Reasonable download size
35 MB.