Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Pura by PureHealth
Daman HealthSection by section
The numbers
Keywords in title + subtitle
Only Pura by PureHealth
4Both fight for
1Check by check
18/30 characters used.
Uses the 30 characters
12/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Personalized Health Coach”
Has a subtitle
“Manage your health insurance”
25/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “health”.
First paragraph is 65 characters.
Opens with a tight hook
First paragraph is 193 characters.
1,211 characters.
Enough substance
1,564 characters.
5 bullet lines, 6 paragraph breaks.
Easy to scan
13 bullet lines, 28 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.28 average.
Rating of 4.5 or higher
4.15 average.
29 ratings.
Enough ratings to be trusted
448 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 81 days ago.
Generic notes: “- Bug fixes - Enhancements”
Release notes say something
Generic notes: “Minor Enhancement”
2 languages.
Localised listing
1 language.
203 MB.
Reasonable download size
44 MB.