Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Daman Health
Pura by PureHealthSection by section
The numbers
Keywords in title + subtitle
Both fight for
1Only Pura by PureHealth
4Check by check
12/30 characters used.
Uses the 30 characters
18/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Manage your health insurance”
Has a subtitle
“Personalized Health Coach”
28/30 characters used.
Uses the 30 characters
25/30 characters used.
Repeats title words: “health”.
Adds new keywords
No words repeated from the title.
First paragraph is 193 characters.
Opens with a tight hook
First paragraph is 65 characters.
1,564 characters.
Enough substance
1,211 characters.
13 bullet lines, 28 paragraph breaks.
Easy to scan
5 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.15 average.
Rating of 4.5 or higher
4.28 average.
448 ratings.
Enough ratings to be trusted
29 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 82 days ago.
Updated recently
Last update 4 days ago.
Generic notes: “Minor Enhancement”
Release notes say something
Generic notes: “- Bug fixes - Enhancements”
1 language.
Localised listing
2 languages.
44 MB.
Reasonable download size
203 MB.